Taylor Swift is arguably one of the most brand-conscious artists in history. With over 300 filed trademark applications throughout the years, her legal team is famous for "quiet filings" — submitting trademarks just hours before a surprise announcement to secure the...
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Buc-cee’s vs. Mickey’s – Trademark Dispute
Texas travel-center giant Buc-ee's says an Ohio convenience chain's cartoon moose mascot is too close for comfort to...
Taco Bell Petitions to Cancel TACO TUESDAY Trademark
Taco Bell has launched a campaign to "liberate" the Taco Tuesday trademark and cancel two trademarks registered with...
Tom Brady Opposes B2 Trademark Application
Tom Brady, through his companies TBD TM, LLC and TB12, Inc., has filed a trademark opposition to stop the registration...
Eminem Opposes SLIM SHADY POLITICS Trademark Application
Marshall Mathers III, more commonly known as the rapper Eminem, has filed a trademark opposition against individuals...
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Foundational Reading
Not sure where to start? Browse through some of these essentials to learn more about trademarks.
Trademark vs. Copyright: What's the Difference?
Confused about which type of protection your business actually needs? We break down both in plain English so you can make the right call.
Read Guide MaintenanceEvery Trademark Deadline You Need to Know
Miss a USPTO filing window and you could lose your trademark permanently. Here is a complete timeline of Section 8, 15, and renewal dates.
View Deadlines Industry GuideThe Restaurant & Food Brand Trademark Checklist
A step-by-step guide specifically for restaurants, breweries, and food brands. Covers searches, application strategy, and common pitfalls.
Download Free FAQTrademark FAQ: The Questions Every Owner Asks
How long does it take? How much does it cost? Do I really need one? Every common question answered directly — no vague attorney-speak.
Browse All FAQsThe Complete Trademark Registration Package
No unpredictable hourly billing or hidden legal fees. Get start-to-finish federal protection for one straightforward flat fee.
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